NEWS FOR IMMEDIATE RELEASE

ASHAWAY RACKET STRINGS
PO Box 549
Ashaway, RI 02804 USA

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THOMAS RANKIN ASSOCIATES
Tom Rankin, APR
+1 (401) 884-4090
email: tomr@trankin.com

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Ashaway Introduces ZyMax® MonoGut® Tennis String

-- 100% Zyex monofilament string provides exceptional dynamic stiffness and gut-like playability
-- Zero polyester Zyex polymer increases elongation, decreases stiffness for comfortable soft power
-- Surface design plus solid monofilament construction minimizes string movement, improves abrasion resistance and durability

Ashaway, RI -- For years, tennis string manufacturers have been trying to reproduce the exceptional playing characteristics of natural gut. Now that goal may be in reach with the introduction of Zyex® MonoGut®, a new tennis string from Ashaway Racket Strings. According to early playtesters, the 16 gauge (1.27 mm), 100% Zyex monofilament string provides exceptional dynamic stiffness and gut-like playability, improved abrasion resistance, plus a surface design that minimizes string movement for better ball control.

"Like natural gut, our new Zyex MonoGut string retains tension better than any other synthetic material," " said Steve Crandall, Vice President of Ashaway Racket Strings. "It provides exceptional energy return--meaning power--and also, like gut, it remains soft at higher tensions, reducing impact shock. This adds to comfort and what we call 'soft power.' Zyex MonoGut contains no polyester. Its 100% Zyex monofilament construction maximizes abrasion resistance and enhances string life."

The absence of polyester in Zyex MonoGut increases elongation and decreases stiffness, generating comfortable, soft power. Reports from early playtesters have been extremely positive, said Crandall, with comments like: "All-around playability is WAY higher than polyester," "Juicy snap back," and "Get results from more compact strokes," being typical. No breakage problems have been reported, but several players raved: "Great power," "Great spin," and "Totally different sound when hitting than other monos."

Zyex MonoGut is designed for players seeking both gut-like playability and superior durability in a solid monofilament string, as well as players using monofilament strings in hybrid stringing patterns. A natural gut-like tan in appearance, Zyex MonoGut is available in 40-ft (12 m) sets and 360-ft (110 m) reels. Recommended stringing tension is up to 60 lbs. (7 kgs).

Ashaway Racket Strings are made by Ashaway Line & Twine Mfg. Co., the only U.S. manufacturer of string for squash, tennis, racquetball, and badminton. Operated by the Crandall family since 1824, Ashaway has been making racquet strings since 1949, and is responsible for several important technical innovations. Ashaway is the Official String of USA Racquetball and the Women's International Squash Players Association. Ashaway Line & Twine Mfg. Co. also makes braided products for medical and industrial applications. For more information visit www.ashawayusa.com

For additional product information, contact:
Ashaway Line & Twine Mfg. Co.
PO Box 549
Ashaway, RI 02804 USA
Tel: (800) 556-7260 (U.S. only) or +1 (401) 377-2221
Fax: +1 (401) 377-9091
Email: sales@ashawayusa.com
Website: http://www.ashawayusa.com

Photo << ZyexMonoGut.jpg >>
Zyex® MonoGut®, a new 16 gauge (1.27 mm), 100% Zyex monofilament tennis string from Ashaway Racket Strings, provides exceptional dynamic stiffness and gut-like playability, as well as improved abrasion resistance, and a surface design that minimizes string movement for better ball control.

ref: ASH8609.0112

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